Baird Global Consumer Investment Banking has partnered with some of the world’s most admired companies and brands – guiding them through challenging market cycles, amplifying their stories and helping them achieve their next chapter of growth.

As one of the most experienced advisors in the sector, Baird’s Global Consumer team knows what it takes to achieve an exceptional outcome. Our team’s deep industry expertise allows us to understand our clients’ businesses, provide tailored, honest advice and execute with earnest passion and care.

This unique edge in the sector – combined with the power and integrity of Baird’s 100+ year platform – enables us to navigate complexity and deliver superior results.1


The Leading Consumer Investment Banking Team Across Peers2

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50+ Dedicated Team Members
10+ Subsector Coverage Areas
110+ Public Companies Covered by Research
10+ Countries with Transactions


Expanding our Team, Coverage and Activity3


Clients Served


Increase in Average Transaction Size


Growth in Consumer M&A Transactions


Increase in Team Headcount


Dedicated Subsector Coverage Expansion


Public Company Research Coverage Expansion

Explore Our Areas of Expertise

Select your area of interest below

Active Lifestyles, Fitness & Mobility

Beauty and Wellness

Healthy Living, Food & Beverage

Household Products

Juvenile and Toy Products

Marine, Powersports & RV

Multi-Unit Restaurants and Franchising

Outdoor Recreation and Sporting Goods

Performance and Lifestyle Apparel and Footwear

Pet Care


Travel, Leisure & Hospitality

Vehicle Aftermarket

Recent Consumer Team Insights

WWD CEO Summer - Beauty
Baird's Takeaways from WWD's 2024 Beauty CEO Summit

Read about key themes in the Beauty space from WWD's 2024 Beauty CEO Summit.

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Baird's Transaction Momentum with Public Consumer Companies

View our transaction activity with public Consumer companies.

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Takeaways from the National Outdoor Recreation Executive Forum

Key insights on how outdoor recreation is playing a crucial role in economic growth and opportunity.

Retail buildings.
Ryan Brunker Shares Insights with Franchise Times

Hear from Ryan Brunker on key trends impacting the franchising space.

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Baird Global Investment Banking Adds Trevor Beasley

Learn about the recent addition to our Global Consumer team.

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Dermatological Beauty Connect Top 6 Takeaways

Key insights from Baird's Beauty & Wellness team after attending the inaugural Dermatological Beauty Connect conference.

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Baird Global Investment Banking Adds Sam Scanlan as Director, Expanding Consumer Group

Learn about the recent growth for our Global Consumer team.

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Key Insights from CEW's Global Trend Report

Key insights from Baird's Beauty & Wellness team form CEW's annual State of the Industry: Global Trend Report.

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Key Themes from PLMA's Annual Private Label Trade Show

Hear about the latest trends and themes in private label food & beverage.

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Industry Takeaways: Beauty Connect LA 2023

Read about key themes discussed at Beauty Connect LA 2023.

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Maria Watts Discusses the Evolution of the Market with The Lead Left

Maria Watts shares her perspectives on the 2023 M&A market and the fund raising impact.

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Juvenile & Toy Products Survey Results

Hear about the latest trends and themes in Juvenile & Toy Products.

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Key Themes from the NBJ Summit

Baird's takeaways from the Nutrition Business Journal Summit.

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Baird Pet Care Team Featured in Barron's Penta

The Global Consumer Investment banking practice Directors share their outlook on the thriving pet product industry.

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Baird's Pet Care Pulse

Insights from Baird's Pet Care team on industry trends and recent activity.

Toddler sitting on floor playing with blocks
Key Investment Themes in the Baby & Toddler Category

Members of Baird's Consumer team share insight on the future of the Baby & Toddler category.

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Baird Global Investment Banking Adds Sebastian Daumueller and Luca Noventa

Daumueller and Noventa will provide M&A origination and execution support to their respective sectors and further expand the scale and capabilities of Baird’s global team.

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SuperZoo Baird Team Takeaways

Baird's insights on SuperZoo 2023, a leading trade show in the pet care space.

Baird's Watts Named to Crain's 'Notable Leaders in Finance' List
Baird's Watts Named to Crain's 'Notable Leaders in Finance' List

Watts, Co-Head of Global Consumer Investment Banking, was recently recognized as a 'Notable Leader in Finance'.

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Household Products Sector Trends & Sentiment

Hear from the private equity and lender community on sector trends and sentiments in Household Products.

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Matt Tingler featured in Axios Pro Expert Voices

Baird's Managing Director of Consumer & Retail offers his take on the latest M&A activity in the current markets.

Panel on stage at the Mergermarket M&A Forum in Chicago in 2023
Rosenfeld Speaks at Mergermarket M&A Forum Chicago 2023

Robert Rosenfeld was recently featured on a panel focusing on viable valuations and finding the right price point.

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Key Themes from Marquee Events in the Mobility Sector

Gain insights from the Baird Active Lifestyles, Fitness & Mobility team on top industry events.

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Key Themes from Private Consumer Company Discussions

Gain insights from Baird's Global Consumer Team on key themes in the market.

1Based on average EBITDA sellside multiples for Consumer transactions with enterprise values of more than $100M from 2021-2022.

2Source: Dealogic and publicly available data; Includes M&A transactions <$1B in enterprise value and all IPO transactions in the US across all consumer sectors, 2013-2022.

3Statistics since 2013.