Research
Timely, objective, high-quality research is the foundation for all of Baird’s global equities offerings. We take our commitment to providing actionable, objective equity and macro research insights very seriously.
View Research CoverageBaird’s dedicated equity analysts provide comprehensive coverage of more than 700 stocks. This sector-based research is complemented by macro research and insights offered through Baird Strategas, a global institutional brokerage and advisory firm.
Baird’s financial strength and stability let us commit to continued coverage for the clients who rely on us, while our employee-owned and independent structure enables us to focus on growing in the sectors where they want and need our perspective.
Our Trusted Insights = Your Competitive Advantage
Equity Research Sectors of Focus

Technology & Services
Baird’s Technology & Services Research team covers a diverse universe of over 180 companies across a range of industries, including:
- Cloud Software
- Facility Services
- Financial Technology, Payments, and Services
- Human Capital Technology & Solutions
- Information & Education Solutions
- Internet / Interactive Entertainment
- Internet & Media
- Security and Infrastructure Software
- Semiconductor Components
- Software & SaaS
- Vertical Software
In addition to proprietary analysis on individual companies, our team’s sector expertise is underscored by a deep understanding of broader industry dynamics and trends established through years of high-quality field research, survey work, market visits and corporate field trips.

Healthcare & Life Sciences
Baird’s Healthcare & Life Sciences Research team covers a diverse universe of more than 110 companies across industries including:
- Biotechnology
- Healthcare Supply Chain & Pharma Services
- Life Sciences & Diagnostics
- Managed Care & Healthcare Facilities
- Medical Technology
In addition to proprietary analysis on individual companies, the team’s sector expertise is underscored by a deep understanding of broader industry dynamics and trends that has been established through the execution of high-quality field research, survey work, market visits, and corporate field trips over a multi-year period.
Meet the Healthcare & Life Sciences Research Ream
Consumer & Retail
Baird’s Consumer Research team covers a diverse universe of more than 100 companies across industries including:
- Active Lifestyles: Apparel, Footwear & Fitness
- Building Products
- Consumer
- Fashion & Wellness
- Global Hotel Brands
- Restaurants
- Retail / Consumer Products & Services
- Travel & Technology
In addition to proprietary analysis on individual companies, the team’s sector expertise is underscored by a deep understanding of broader industry dynamics and trends that has been established through the execution of high-quality field research, survey work, market visits, and corporate field trips over a multi-year period.

Industrial
Baird’s Industrial Research team covers a universe of more than 140 companies across many industries including:
- Advanced Industrial Equipment
- Aerospace & Defense
- Automotive Services
- Flow & Motions Solutions
- General Industrial and Building Products
- Industrial Distribution & Environmental Services
- Industrial Services
- Machinery & Diversified Industrials
- Packaging & Materials
- Sustainable Energy and Mobility
- Transportation/Logistics
- Vehicle Technology & Mobility
In addition to proprietary analysis on individual companies, the team’s sector expertise is underscored by a deep understanding of broader industry dynamics and trends that has been established through the execution of high-quality field research, survey work, market visits, and corporate field trips over a multi-year period.

Real Estate
Baird’s Real Estate Research team covers a diverse universe of more than 60 companies and REITs including.
- Apartments, Storage, Net Lease, Shopping Center, Healthcare, Diversified and Land Oriented REITs
- Hotel REITs
- Office and Industrial REIT
The team delivers high-quality research via weekly, monthly, semiannual and ad hoc company and industry reports.

Financial Services
Baird’s Financial Services Research team covers more than 15 companies in the Mid-Cap and Large-Cap Bank sectors focused on U.S. Banks.
In addition to proprietary analysis on individual companies, the team’s sector expertise is underscored by a deep understanding of broader industry dynamics and trends that has been established through the execution of high-quality field research, survey work, market visits, and corporate field trips over a multi-year period.