Individuals & Families

With global resources and an unwavering commitment to your best interests, we're focused on helping you make smart decisions in all areas of your life.

Discover how the Hilliard Lyons Trust Company and Baird can help you create a legacy of financial security for your loved ones and the causes you support.

Baird Online is your secure, online portal where you can link, view and track all your financial accounts, providing you a complete picture of your net worth while managing your day-to-day finances and keeping you on track to meet your wealth management goals.

Offering more than investment advice, our Financial Advisors can help you make wise financial decisions in all areas of your life. Find a Baird Financial Advisor today.

Baird's Market Strategy Team combines diverse, extensive economic and investment experience to provide direction for Baird's individual clients as well as institutional investors.

Managed by some of the best talent in the investment industry, Baird Funds is heavily relied on for specialized investment strategies across the U.S. With a proven track record and a variety of portfolios, Baird Funds shares personal stake in investment strategies for investors being employee-owned.