Sale to Dr. August Oetker KG

Consumer
Sale to Dr. August Oetker KG

Summary

Baird served as the exclusive financial advisor to Wilton Brands, LLC

About

Wilton Brands, LLC (“Wilton” or the “Company”), a portfolio company of TowerBrook Capital Partners L.P. (“TowerBrook”), was recently acquired by Dr. August Oetker KG (“Dr. Oetker”). The terms of the transaction were not disclosed.

Wilton Brands is an industry leader in baking, cake decorating and dessert-making. Wilton is passionate about bringing the love of baking and decorating to millions of consumers in over 100 countries and is always evolving to bring quality, innovative products to market that make baking and decorating fun and easy. Wilton Brands is headquartered in Naperville, Illinois.

TowerBrook Capital Partners L.P. is an investment management firm that makes investments through their private equity strategy and structured opportunities fund. Towerbrook typically invests $50 million to $200 million across a variety of industry sectors including consumer products, financial services, logistics, industrials and telecommunication.

Dr. Oetker is the umbrella organization of numerous production and sales companies within the Oetker Group, which are active in 39 countries and, in addition to the core markets in Europe, also operate in North and South America, Africa, Asia and Australia. Dr. Oetker is family-owned and one of the leading branded goods companies in the German food industry, offering more than 1,000 products in Germany and some 4,000 different products worldwide, including baking articles, baking mixes, decorative articles, desserts, sweet meals, chilled desserts, canned products, ready-made cakes, Vitalis muesli, frozen pizzas and snacks. Dr. Oetker is headquartered in Bielefeld, Germany.
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Consumer
Sale to Dr. August Oetker KG
Date
October 2018
Company
Wilton Brands, LLC
Transaction
M&A
Sectors
Consumer
Target Geography
North America
Acquiror Geography
Europe

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