True Religion Is Acquired by ACON

Consumer

True Religion sale to ACON


Summary

True Religion (the “Company”), recently entered into a definitive agreement to be acquired by ACON Investments, L.L.C. and its affiliates (“ACON”). Terms of the transaction were not disclosed.

Baird served as exclusive financial advisor to True Religion on this transaction.

About

Founded in 2002, True Religion has been a staple in the global denim and apparel industry for more than two decades. The brand has always been embraced by athletes, musicians, artists and loyal customers globally. Delivering an exclusive assortment of iconic styles, the Company focuses on producing high quality premium denim, sportwear and other apparel for men, women and kids. Today, True Religion is an omnichannel retailer with a large and rapidly growing ecommerce platform, a footprint of more than 51 branded retail locations and a plethora of longstanding wholesale partners. True Religion is headquartered in Vernon, California.

ACON is an international private equity investment firm that manages private equity funds and special purpose partnerships that make investments in the United States, Latin America and Europe. With professionals in Washington, D.C., Dallas, Los Angeles, New York, Bogotá, Madrid, Mexico City and São Paulo, ACON has managed $7.2 billion in assets since inception and has a 29-year track record. The transaction is supported by both new and continuing limited partners of ACON including strategic partner SB360 Capital Partners, LLC (“SB360”), a Schottenstein affiliate and established investors in apparel and retail industries. ACON is headquartered in Washington, D.C.
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Consumer

True Religion sale to ACON

Date
January 2025
Company
True Religion
Transaction
M&A - Sellside
Sectors
Consumer
Verticals
Performance & Lifestyle Apparel and Footwear
Target Geography
North America
Acquiror Geography
North America

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