Carnegie Is Acquired by Shamrock Capital

Technology & Services

Carnegie, a portfolio company of New Heritage Capital, sale to Shamrock Capital


Summary

Carnegie Dartlett LLC (“Carnegie"), a portfolio company of New Heritage Capital, has been acquired by Shamrock Capital. Terms of the transaction were not disclosed.

Baird served as exclusive financial advisor to Carnegie on this transaction.

About

Carnegie is a higher education enrollment marketing and strategy leader that delivers custom marketing and enrollment solutions through integrated research, strategy, digital marketing, lead generation, Slate optimization, Student Search, financial aid optimization, creative and web design + development. By generating quality connections between universities and students, Carnegie drives enrollment success for its clients. Carnegie is headquartered in Westford, Massachusetts.

New Heritage Capital is a private equity firm with a more than twenty-year history of partnering with growing, middle market, founder-owned businesses. With its innovative investment structures like the Private IPO®, New Heritage Capital provides founders with a combination of liquidity and growth capital while allowing founders to maintain control of their business. With decades of experience at managing growth, New Heritage Capital gives its partners the strategic, operational and financial guidance to help its companies reach their growth objectives. New Heritage Capital is headquartered in Boston, Massachusetts.

Shamrock Capital is an investment firm with approximately $4.2 billion of assets under management. Shamrock Capital invests exclusively in media, entertainment, communications and related sectors through a multi-fund strategy centered on private equity investments, as well as ownership and financing of content and media rights. The firm was originally founded in 1978 as the family investment company for the late Roy E. Disney and has since evolved into an institutionally backed firm with a leading group of investors, including endowments, foundations and sovereign wealth and pension funds. Shamrock Capital partners with strong management teams and takes an active, collaborative approach to creating value in each investment. Shamrock Capital is based in Los Angeles, California.


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Technology & Services

Carnegie, a portfolio company of New Heritage Capital, sale to Shamrock Capital

Date
February 2024
Company
Carnegie Dartlett LLC
Transaction
M&A - Sellside
Sectors
Technology & Services
Verticals
Marketing, Data & Analytics
Knowledge Solutions
Target Geography
North America
Acquiror Geography
North America

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