Five years of celebrating Purcell’s legacy and commitment to education 

MILWAUKEE, May 20, 2025 –   Baird announced today that 32 nonprofits across the country are recipients of the 2025 Paul Purcell “Kids Win!” Annual Baird Education Grants, totaling nearly $1.5 million. The nonprofit organizations are based in 15 U.S. states, which mirrors Baird’s geographically diverse presence throughout the country. Funded by Baird, Baird Foundation and Baird associates, the international, employee-owned financial services firm established the Paul Purcell “Kids Win!” Annual Baird Education Grant to honor former Chairman & CEO Paul Purcell, who passed away in February 2020.   

“Awarding these grants to deserving organizations across the country allows us to honor Paul Purcell’s legacy,” Baird Chairman & CEO Steve Booth said. “Paul was a champion of education and strongly believed that every child deserves access to a quality education, regardless of their circumstances. We are honored to support the efforts these remarkable organizations are making in their communities and in the lives of young people.”

2025 Paul Purcell “Kids Win!” Annual Baird Education Grant Recipients: 

For more information about the Paul Purcell “Kids Win!” Annual Baird Education Grant, please visit rwbaird.com/kidswin. 

Baird’s Commitment to the Community 

Baird has a long tradition of giving back to the community and the dedication to making a positive contribution is integral to the firm’s culture and The Baird Way. Baird Foundation supports nonprofit organizations aligned with its focus on health and human services, education, the arts, and diversity, which share Baird’s strong commitment to equality and opportunity for all. In 2024, Baird Foundation and the Paul Purcell “Kids Win!” Annual Baird Education Grant contributed more than $7.4 million to qualified nonprofits, including more than $3.3 million to match our associates’ charitable donations. Through the Baird Gives Back program, associates receive two paid days off each year to volunteer for the charity of their choice. Associates also organize an annual Baird Gives Back event during which associates, family members and friends volunteer in more than 100 Baird locations worldwide.

About Baird 

Established in 1919, Baird has approximately 5,400 associates serving the needs of individual, corporate, institutional and municipal clients. Baird has more than $490 billion in client assets as of December 31, 2024. Committed to being a great place to work, Baird ranked No. 13 on the 2025 Fortune 100 Best Companies to Work For® list – its 22nd consecutive year on the list. Baird is the marketing name of Baird Financial Group. Baird’s principal operating subsidiaries are Robert W. Baird & Co. Incorporated and Baird Trust Company in the United States and Robert W. Baird Group Ltd. in Europe. Robert W. Baird Limited and Baird Capital Partners Europe Limited are authorized and regulated by the Financial Conduct Authority. For more information, please visit Baird’s website at www.rwbaird.com.

For additional information, contact: 

Baird Public Relations
(414) 765-7250
publicrelations@rwbaird.com