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Household Products Sector Trends & Sentiment

Private Equity Survey Results

Baird's Household Products team recently surveyed a segment of our private equity clients and lender community on sector trends and sentiments related to the category. The survey revealed some compelling insights and trends, including:

  • Investors placing emphasis on Household Product businesses
  • Diverse interest across Household Products categories
  • Investors open to Amazon concentration and value brands with a direct-to-consumer presence
  • Strong interest for brands, private label and licensed products
  • Inflation and inventory levels still major concerns for investors

Contact a member of Baird's Household Products team to further discuss these survey results and our coverage.