For more than a century being headquartered in Milwaukee has been a big part of what differentates Baird from other global financial services firms. It keeps us close to our cultural roots, grounded in traditional values and, in true Wisconsin fashion, always thinking “Forward” about the long-term. That's why we're honored to share our name with the state's largest event and meeting venue and to help welcome businesses and organizations from around the world to our hometown.

Building with lights in the shape of the Baird logo.

A Different Kind of Financial Partner

Being privately held and employee-owned gives Baird the freedom to do things differently from other global financial firms, starting with keeping our clients’ interests first since 1919.

DISCOVER THE BAIRD DIFFERENCE