Deal Details

World Travel Holdings Receives Strategic Investment from Citation

Technology & Services

WTH strategic investment from Citation

Summary

World Travel Holdings, Inc. (“World Travel Holdings," "WTH” or the "Company”) has received a strategic investment from Citation Capital (“Citation”). Terms of the transaction were not disclosed.

Baird served as exclusive financial advisor to World Travel Holdings on this transaction.

About

Founded in 2005 by Brad and Jeff Tolkin, World Travel Holdings is one of the nation's largest travel distributors and an award-winning leisure travel company. The Company sells cruises, villas, resort vacations, resort day passes and luxury travel services through a portfolio of nearly 40 owned brands and private-label partnerships with leading travel providers – including many major U.S. airlines, top hotel brands and prominent corporations. WTH also operates top-rated travel agency franchise networks under the Dream Vacations and CruiseOne brands and has a global presence, including a United Kingdom division operating multiple cruise brands. World Travel Holdings is headquartered in Fort Lauderdale, Florida.

Founded in 2023 by Tiffany K. Hagge and Lydie B. Hudson, Citation is a next generation private equity firm specializing in mid-cap control buyout investments in the services, industrial and select consumer sectors across North America. With a strong track record of partnering with founder- and family-led businesses, the Citation team continues to build upon its investments in businesses with defensible market potential, while preserving and compounding the legacies of families and founders. Citation is built on shared values and our relentless focus on performance, generating value through a hands-on, differentiated approach. With an office in Greenwich, Connecticut, Citation is headquartered in Dallas, Texas.

Technology & Services

WTH strategic investment from Citation