Greenfood Is Acquired by Fidelio

Consumer

Greenfood, a portfolio company of Nordic Capital, sale to Fidelio


Summary

Greenfood AB (“Greenfood” or the “Company”), a portfolio company of Nordic Capital, has signed a definitive agreement to be acquired by Fidelio Capital (“Fidelio”). This transaction is subject to regulatory approvals and customary closing conditions. Terms of the transaction were not disclosed.

Baird served as exclusive financial advisor to Greenfood on this transaction.

About

Greenfood is a leading European player creating healthy and sustainable food that is tasty, affordable and easily accessible. From Picadeli’s self-service salads and ready-made meals to fruits and vegetables directly from farms spread across a large part of the world. Through our three business areas, Greenfood provides fresh, healthy, plant-based food at various stages of processing to customers in convenience and retail, as well as hotels, restaurants and catering. Since 2016, Greenfood has nearly doubled its revenues to SEK 5.6 billion and, through its foodtech company Picadeli, expanded its presence to ten international markets and 2,100 locations across Europe and the United States. Greenfood is headquartered in Helsingborg, Sweden.

Nordic Capital is a leading sector-specialist private equity investor with a resolute commitment to creating stronger, sustainable businesses through operational improvement and transformative growth. Nordic Capital focuses on selected regions and sectors where it has deep experience and a long history. Focus sectors are Healthcare, Technology & Payments, Financial Services and Services & Industrial Tech. Key regions are Europe and globally for Healthcare and Technology & Payments investments. Since inception in 1989, Nordic Capital has invested c. EUR 28 billion in 150 investments. Nordic Capital’s most recent funds are Nordic Capital XI with EUR 9 billion in committed capital and Nordic Capital Evolution II with EUR 2 billion in committed capital, principally provided by international institutional investors such as pension funds. Nordic Capital Advisors have local offices in Sweden, the United Kingdom, the United States, Germany, Denmark, Finland, Norway and South Korea. Nordic Capital is headquartered in Stockholm, Sweden.

Fidelio combines the professional and active ownership model of traditional private equity, with an entrepreneurial, flexible and long-term approach to investing. Since inception in 2010, the team has invested in almost 200 companies in more than 20 countries, and the success is built from partnering with entrepreneurs, management teams and fellow co-owners to create global niche market leaders. Together with its partners, Fidelio builds outstanding businesses through the possibilities that come from not having a predetermined investment horizon or geographical restrictions. In addition to the team at Fidelio, capital is provided by a supportive group of successful entrepreneurs and families from Europe and North America. Fidelio is headquartered in Stockholm, Sweden.
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Consumer

Greenfood, a portfolio company of Nordic Capital, sale to Fidelio

Date
July 2025
Company
Greenfood AB
Transaction
M&A - Sellside
Sectors
Consumer
Verticals
Multi-Unit, Restaurants & Franchising
Food & Beverage
Target Geography
Europe
Acquiror Geography
Europe

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