Deal Details

NIQ Completes $1.05 Billion Initial Public Offering

Technology & Services

NIQ initial public offering

Summary

NIQ Global Intelligence plc (“NIQ”) (NYSE: NIQ), a portfolio company of Advent International, L.P. (“Advent”) and KKR & Co. Inc. (“KKR”) (NYSE: KKR), recently completed its initial public offering of 50,000,000 ordinary shares at a public offering price of $21 per ordinary share, generating gross proceeds of approximately $1.05 billion. NIQ has granted the underwriters a 30-day option to purchase up to an additional 7,500,000 ordinary shares from the selling shareholder. NIQ intends to use the net proceeds that it receives from the offering, together with available cash, as necessary, to repay amounts outstanding under its revolving credit facility and a portion of the amounts outstanding under its US term loan facility and to use any remaining net proceeds for working capital and for general corporate purposes. NIQ will not receive any proceeds from the sale of ordinary shares by the selling shareholder.

Baird served as a co-manager on this transaction.

About

NIQ is a leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. NIQ combined with GfK in 2023, bringing together two industry leaders with unparalleled global reach. NIQ’s global reach spans over 90 countries covering approximately 85% of the world’s population and more than $7.2 trillion in global consumer spend. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is headquartered in Chicago, Illinois.

Advent is a leading global private equity investor committed to working in partnership with management teams, entrepreneurs and founders to help transform businesses. Since the firm’s founding in 1984, Advent has developed specialist market expertise across five core sectors: business & financial services, consumer, healthcare, industrial and technology. As one of the largest privately-owned partnerships, Advent’s 660+ colleagues across five continents leverage the full ecosystem of the firm’s global resources to support and guide their portfolio companies as they seek to achieve their strategic goals. Advent is headquartered in Boston, Massachusetts.

KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR aims to generate attractive investment returns by following a patient and disciplined investment approach, employing world-class people and supporting growth in its portfolio companies and communities. KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds. KKR’s insurance subsidiaries offer retirement, life and reinsurance products under the management of Global Atlantic Financial Group. KKR is headquartered in New York, New York.

Technology & Services

NIQ initial public offering