Sale to Dealer Tire, LLC

Sale to Dealer Tire, LLC


Baird served as a financial advisor to Dent Wizard International Corporation on this transaction


Dent Wizard International Corporation (“Dent Wizard” or the “Company”), a portfolio company of Gridiron Capital, LLC (“Gridiron”), was acquired by Dealer Tire, LLC (“Dealer Tire”), a portfolio company of Bain Capital Private Equity, LP (“Bain Capital”). Gridiron is making a significant new investment in the combined platform alongside the majority shareholder, Bain Capital. Terms of the transaction were not disclosed.

Dent Wizard, established in 1983, is North America’s largest provider of automotive reconditioning services and vehicle protection products. Services include paintless dent removal, minor body repair including bumpers, wheel restoration, interior repair, appraisal and catastrophe support, key origination and duplication, plus finance & insurance products. Dent Wizard serves many of the automotive industry’s leading companies through a diverse mix of customer channels: dealers, auctions, rental, finance & insurance and catastrophe/OEM, which includes auto body shops and insurance companies. Dent Wizard is transforming the automotive reconditioning and vehicle protection markets through its full-service solutions and unmatched scale and expertise. Dent Wizard is headquartered in St. Louis, Missouri.

Gridiron is an investment firm focused on partnering with founders, entrepreneurs, and management teams, and creating value by building middle-market companies into industry-leaders in branded consumer, B2B and B2C services and niche industrial segments in the United States and Canada. Gridiron helps transform growing companies by winning together through hard work, partnerships grounded in shared values and a unique culture that comes from hands-on experience building and running businesses. Gridiron is headquartered in New Canaan, Connecticut.

Dealer Tire is a family business that was founded in 1999 by the former owners of Mueller Tire & Brake, a Cleveland-based retail chain founded in 1918. Dealer Tire manages replacement tire and parts programs for more than 20 automotive OEMs in the United States and China. Dealer Tire services more than 8,000 automotive dealerships from nearly 40 distribution centers across the United States. Dealer Tire is headquartered in Cleveland, Ohio.

Bain Capital has partnered closely with management teams to provide the strategic resources that build great companies and help them thrive since its founding in 1984. Bain Capital’s global team of approximately 240 investment professionals creates value for its portfolio companies through its global platform and depth of expertise in key vertical industries. Bain Capital has 19 offices on four continents. Bain Capital has made primary or add-on investments in more than 760 companies since its inception. Bain Capital is headquartered in Boston, Massachusetts.
Sale to Dealer Tire, LLC
February 2020
Dent Wizard International Corporation
Target Geography
North America
Acquiror Geography
North America