Sale to Gridiron Capital, LLC
Baird served as the exclusive financial advisor to Rough Country Intermediate Holdings, Inc.
AboutRough Country Intermediate Holdings, Inc. (“Rough Country” or the “Company”), a portfolio company of Audax Private Equity (“Audax”), was recently acquired by Gridiron Capital, LLC (“Gridiron”). Terms of the agreement were not disclosed.
Rough Country is a leading provider of aftermarket performance suspension products and accessories to the off-road pickup truck and Jeep market. The Company is uniquely positioned as the only significant off-road accessory provider focused on partnering directly with local installers and the do-it-yourself consumer. With an enduring commitment to exceptional customer service and value leadership, Rough Country has become one of the most recognizable brands in off-road suspension lift kits. Rough Country is headquartered in Dyersburg, Tennessee.
Since its founding in 1999, Audax Private Equity has been focused on building leading middle market companies. Audax has invested $4 billion in 104 platform and 565 add-on companies. Through a disciplined Buy & Build approach, Audax seeks to help platform companies execute add-on acquisitions that fuel revenue growth, optimize operations, and significantly increase equity value. Audax Private Equity is an integral part of Audax Group, an alternative asset management firm specializing in investments in middle market companies. With offices in Boston, New York, and Menlo Park, Audax Group has over $11 billion in assets under management across its Private Equity, Mezzanine, and Senior Debt businesses. Audax Private Equity is headquartered in Boston, Massachusetts.
Gridiron Capital, LLC is a private equity firm focused on creating value by acquiring and building middle-market manufacturing, service and specialty consumer companies in the United States and Canada. Gridiron Capital’s principals work closely with management teams to develop strategies for portfolio companies, as well as providing resources to execute business plans and build industry-leading companies. Gridiron is headquartered in New Canaan, Connecticut.
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- May 2017
- Rough Country Intermediate Holdings, Inc.
- Target Location
- North America
- Acquiror Location
- North America