The Rules of the Road for Corporate M&A

How Dealmaking Is Changing in a PE-Driven Market

In response to a dynamic M&A market, corporates and financial sponsors alike are advancing their approach to dealmaking. With traditional boundaries between these groups blurring and competition for premier assets increasing, Baird commissioned 8 Acre Perspective, an independent research firm, to conduct nearly 70 in-depth interviews with corporate development leaders across a broad range of sectors, ownership types, market capitalizations and geographies. These interviews, combined with Baird’s own market analysis, revealed a fascinating picture of today’s M&A backdrop with five key themes:

1.  Corporate Acquirors Have Evolved
    Private equity compelling corporates to raise their M&A game
2.  PE-backed Strategic Acquirors Are a Rising Force
    Punching far above their weight in the M&A market
3.  ‘Must-Have’ Assets Drive Strategic Buyers to Step Up and Win
    Strong strategic and cultural fit are paramount
4.  Four Factors to Consider When Selling to Strategics
    Engaging on fit, diligence, talent retention and synergies
5.  Looking Ahead: Strategic Buyers Are Flexing Their Muscles
    Increasingly using M&A to embrace technology

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