Deal Details
sale to Newell Rubbermaid Inc.
Summary
Baird served as the exclusive financial advisor to Elmer’s Products, Inc. on this transaction.
About
Elmer’s Products, Inc. (“Elmer’s”), an affiliate of Berwind Corporation (“Berwind”), was recently acquired by Newell Rubbermaid Inc. (NYSE: NWL) for a purchase price of $600 million, subject to customary working capital adjustments. Baird served as the exclusive financial advisor to Elmer's.Elmer’s, whose brands include Elmer’s®, Krazy Glue®, and X-Acto®, is the leading provider of activity-based adhesive and cutting products that inspire creativity in the classroom, at home, in the office, in the workshop and at the craft table. Elmer’s distributes Krazy Glue, a leading instant adhesive brand in North America, through a joint venture with Toagosei Chemical Co. Ltd. (“Krazy Glue” is a registered trademark of Toagosei Co. Ltd., used with permission.) Elmer’s is headquartered in Columbus, Ohio.
Berwind is a fifth-generation, family-owned investment management company. Berwind holds a diversified portfolio of companies, including manufacturing, services and consumer products businesses and is based in Philadelphia, Pennsylvania.
Newell Rubbermaid Inc., an S&P 500 company, is a global marketer of consumer and commercial products with a portfolio of leading brands, including Sharpie®, Paper Mate®, Rubbermaid Commercial Products®, Irwin®, Lenox®, Parker®, Waterman®, Contigo®, Rubbermaid®, Levolor®, Calphalon®, Goody®, Graco®, Aprica®, Baby Jogger® and Dymo®. The company was founded in 1903 and is headquartered in Atlanta, Georgia.
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- Date
- October 2015
- Company
- Elmer’s Products, Inc.
- Transaction
- M&A
- Sectors
- Consumer
- Target Geography
- North America
- Acquiror Geography
- North America
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