Here's the Deal
 

Baird's Investment Banking Group is pleased to announce the following transaction:

December 2012


Brady Corporation
Acquisition of Precision Dynamics Corporation


Baird served as the financial advisor to Brady Corporation


Brady Corporation (“Brady”) (NYSE: BRC) recently completed the acquisition of Precision Dynamics Corporation (“PDC”), a portfolio company of Water Street Healthcare Partners, in a cash transaction for $300 million.

PDC is a leader in identification products primarily for the healthcare market, specializing in patient wristbands, specialty labels and identification systems used in hospitals to reduce medical errors and integrate and share patient data. PDC's healthcare wristband and label systems are used by most U.S. hospitals and reach every touch point in the delivery of patient care, from admissions to discharge. In addition to its primary focus on healthcare identification, PDC also offers wristband products for the leisure and entertainment industries and for crowd control and law enforcement utilizing technologies including RFID, holograms and barcodes. PDC was founded in 1956, and is headquartered in Valencia, California.

Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect premises, products and people. Brady’s products help customers increase safety, security, productivity and performance and include high-performance labels and signs, safety devices, printing systems and software, and precision die-cut materials. Founded in 1914, Brady has more than one million customers in electronics, telecommunications, manufacturing, electrical, construction, medical and a variety of other industries. Brady employs over 6,900 people globally, and is headquartered in Milwaukee, Wisconsin.

For additional information about this transaction, please contact:
Managing Director
(414) 765-3521
Managing Director
(312) 609-4912
Managing Director
+44 207 667 8370
Director
(312) 609-4935

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