About Baird - Life in Milwaukee


Living in Milwaukee

Living in Milwaukee If you’re considering a career at Baird’s headquarters, but Milwaukee still conjures images of that quaint little burb depicted in long-ago TV sitcoms like “Happy Days” and “Laverne and Shirley,” prepare to be amazed at all Milwaukee has to offer.

Here you’ll find a wealth of fun and fascinating things to see and do – like great performing arts, professional sports, beaches, lakefront parks and festivals, vibrant new neighborhoods woven around the city’s scenic downtown Riverwalk, condos and homes with spectacular lakefront views, hot new dining spots and a world-class art museum.

You might be surprised to learn that the Milwaukee area is one of the leading financial services centers in the country and home to nearly two dozen colleges and universities – all in a city with a rich cultural heritage and history. 

Indoor and Outdoor Activities Dining Family Life
Networking and Community Organizations Facts and Figures


Indoor and Outdoor Activities


During the summer, Milwaukee is literally a festive place to be. The city’s summer-long festival season begins in May and continues into fall, with a different cultural festival every weekend.

The biggest and best-known of Milwaukee’s festivals is Summerfest, which annually draws close to 1 million visitors over its 10-day run. It features top musical artists and other entertainers performing on a variety of stages throughout the expansive Henry Maier Festival Park, located on the shores of Lake Michigan and minutes from Baird’s HQ.

Milwaukee hosts some of the most sought-after pop and classical artists year-round. We’re also home to the Milwaukee Symphony Orchestra, the Milwaukee Ballet and the Florentine Opera Company.

The city’s own music scene is vibrant and diverse, with regular live performances from local and regional talent at any number of establishments along Water Street, Brady Street, North Avenue and other popular venues.

Or, if the outdoors are your preferred auditorium, summers feature a weekly gathering to enjoy Jazz in the Park right in the middle of downtown.

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Fans of the Milwaukee Brewers, the Milwaukee Bucks, the Milwaukee Wave professional indoor soccer team and the Milwaukee Admirals fill the city’s ballparks and arenas throughout the year.

And of course many Milwaukeeans, like most Wisconsin residents, are diehard fans of the Green Bay Packers. And while the team no longer plays any Milwaukee games, one can always find a little slice of Lambeau come game time at any number of downtown sports bars and pubs. 

If you want to get away with someone special, enjoy a picnic at one of Lake Michigan’s Milwaukee beaches or one of the 140 parks and parkways that dot Milwaukee County. Bicyclists will appreciate the county’s 100-mile-long Oak Leaf Trail; avid runners can compete in marathons and shorter runs, many for charities. 

Fifteen Milwaukee County parks include public golf courses, ranging from Par 3 courses to championship links. The latter includes Brown Deer Park, which annually hosts the U.S. Bank Open. An hour’s drive north takes golfers to two more championship courses, Whistling Straits and Blackwolf Run, which have hosted a number of PGA and LPGA championship tournaments.

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Arts and Theatre
One of the biggest surprises newcomers discover is just how much there is to do in Milwaukee. For the fourth year in a row, American Style magazine selected the area as one of the top 25 destinations in the United States for the arts. Throughout the year, the city offers a dazzling array of sports and entertainment as well as the arts: 

The Milwaukee Art Museum, on Lake Michigan at the east end of downtown, is a work of art in itself. In 2001, the museum christened a breathtaking new exhibition wing designed by Spain’s Santiago Calatrava. It is topped by a brise soleil, a sunscreen that can be raised or lowered to create a unique moving sculpture. The museum had last expanded in the 1970s to house more than 600 modern American and European artworks given to the Museum by collector Peg Bradley, including a world-class collection of German Expressionism. 

Lake Michigan’s shore is also home to the Lakefront Festival of Arts, an annual showcase and marketplace for the region’s many talented artists. 

Four times a year, the Art Museum and dozens of the city’s boutique galleries stay open late for a Friday Gallery Night

The Milwaukee Repertory Theater, a renowned regional repertory company, anchors the city’s Theater District. Many touring Broadway shows and musical artists include stops in Milwaukee every season at our Marcus Center for the Performing Arts, the Milwaukee Theatre, the historic Pabst Theatre or one of the city’s other performance venues. 

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Milwaukee boasts many fine restaurants, including a number that have received national acclaim. New clubs, bistros and waterfront cafes abound, serving the growing influx of young professionals moving to apartments, condos and lofts springing up around the city’s lively downtown and Riverwalk, along the lakefront and in the historic Brewers Hill and Third Ward neighborhoods.

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Family Life
Milwaukee is a great place to raise a family, filled to brimming with opportunities for education, spiritual enrichment and just plain fun.

While Marquette University and The University of Wisconsin – Milwaukee are easily the best known and largest, Milwaukee is home to more than two dozen colleges and universities covering a wide range of disciplines and courses of study. The Milwaukee area also boasts many fine elementary and high schools. Nearly 295,000 K-12 students live in the city and its surrounding areas, and 18% of them attend one of Milwaukee's exceptional private schools. In fact, according to a recent story on Forbes.com, the Milwaukee area ranks among the 20 best places to educate a child in the United States.

The diverse cultures represented in Milwaukee’s population have enabled many different faiths to establish strong bases of worship over the years. You will find a variety of beautiful churches, cathedrals, synagogues and mosques in and around the city, making it a veritable melting pot of spirituality.

There is no shortage of fun things to do and see with kids in the city. Whether they are into science, nature, the arts or just having a good old time, Milwaukee has plenty to offer the young and young at heart, including: 

And just a short drive outside of the city will bring you to some of the nation’s largest water parks, Six Flags Great America in Gurnee, Ill., as well as a plethora of Wisconsin’s finest state parks and campgrounds.

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Networking and Community Organizations
Professionals new to Milwaukee will find ample opportunities for networking with their peers. The Metropolitan Milwaukee Association of Commerce, for instance, offers many opportunities for networking, including its Business After Hours, Executive Roundtables and Network Forum. To promote greater economic development in the area, FUEL Milwaukee pools the talents and insights of 4,500 members with a shared mission to make the region a destination for diverse world-class talent.

The organization welcomes anyone 21 years or older who makes his or her living in the Milwaukee region. A number of Baird associates are active in Fuel Milwaukee, and Baird is a proud founding sponsor of the organization. In addition to FUEL Milwaukee also has other local professional organizations such as Milwaukee Urban League Young Professionals and the Hispanic Professionals of Greater Milwaukee.

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Facts and Figures

  1. The four-county Milwaukee metro area is home to 1.5 million residents; the seven-county region of southeastern Wisconsin comprises almost 2 million residents. 
  2. Average commute time is one of the lowest in the country, at under 22 minutes. 
  3. The Milwaukee region ranks 10th among cities nationwide in the number of corporate headquarters per capita. Eight are Fortune 500 companies, and another eight are among the Forbes 500 largest privately held companies. 
  4. Twenty world headquarters call the Milwaukee region home, including Harley-Davidson, Johnson Controls, Miller Brewing, Northwestern Mutual and SC Johnson; we’re also home to a number of international business-to-business companies such as GE Healthcare, Brady Corp., Fiserv and Modine Manufacturing. 
  5. Milwaukee ranks second (behind Boston) in the number of financial services positions per capita. 
  6. One of the largest organic and natural food stores, Whole Foods is located on Milwaukee’s East side. In addition, we offer a Trader Joe’sand our very own public market located one block from our headquarters
  7. The area has a highly educated work force. More than 85% of the region’s working age residents are high school graduates, more than half have attended college and approximately 27% are college graduates – exceeding the national average. 
  8. The area has 24 colleges and universities, including medical, law, dental, architecture and engineering schools; an art institute; and half a dozen MBA programs. 
  9. The Milwaukee region is a hub for high-quality health care, as well as advanced medical training and research. The Milwaukee Regional Medical Center includes the Blood Research Institute, the Medical College of Wisconsin and Children’s Hospital of Wisconsin, ranked the third-best children's hospital in the nation 
  10. Milwaukee’s General Mitchell International Airport is less than 15 minutes south of Milwaukee's downtown. Fourteen commercial airlines serve 7 million passengers a year, with nonstop or direct service to more than 90 locations nationwide. Chicago's O’Hare International Airport is just a 90-minute drive to the south. Amtrak offers frequent round-trip service between Milwaukee and Chicago.

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